Protecting our world and protecting our resources – a double bill coming our way
March heralds two important dates in the HSBC Water Programme calendar – World Water Day and Earth Hour. On the face of it, these seem two very different initiatives, but they have a very close link not least because HSBC Water Programme partners are closely involved. World Water Day and Earth Hour both aim to raise awareness of the importance of the sustainable management of our planet’s natural resources. World Water Day, initiated by the United Nations, provides all of the HSBC Water Programme partners a great opportunity to increase awareness of the global water crisis.